The power of a handsome face …

They say a face once launched a thousand ships. How about a couple thousand Twitter impressions and a bunch of retweets? Like, scary fast? It's got to be because of that face. Admiral McGillvary's piercing, confident gaze grabs on and won't let go. People notice him! See, I put together a basic ad at Canva a … Continue reading The power of a handsome face …

Celebrating ‘Understanding Elizabeth’

Rejoice with those who rejoice... (Romans 12:15) Oh, how I love behind-the scenes stuff! I am one who enjoys rehearsals, even when I'm not performing.  There's just something about that crackle of creative energy. The writer in me ponders intelligent adjustments that are made to the script. And then there's the laughter and camaraderie of … Continue reading Celebrating ‘Understanding Elizabeth’

Maybe it’s not a “beach read”?

So I've been promoting Darcy By Any Other Name as a "beach read." You know, the perfect book for a vacation. But maybe I'm wrong. Last week a reader shared a "book selfie" on Facebook. Oh, the places my books go. How I love seeing them! Darcy, can't I squeeze through the Kindle and come along … Continue reading Maybe it’s not a “beach read”?

Day 29: From California to the New York island

Along the indie publishing road, it's tempting to think that I must go it alone. The wheat fields are waving, the dust clouds are rolling--and I am traveling that lonesome highway on my own. After all, I make the decisions, hire the services, and set the deadlines.  Daunting, yes. But I've discovered that I kind … Continue reading Day 29: From California to the New York island

Day 28: Social Media, baby!

For today's indie author, social media is the only game in town. It's the most effective way to promote my books. Most of my sales are ebooks. And with a series? An eager reader can get the next book right away. It's kind of perfect for word-of-mouth impulse buying. See it, click it, read it. Shazam! … Continue reading Day 28: Social Media, baby!

Day 27: Platform Growers

A solid platform can be likened to a network of high-voltage electric towers. You know, the grid. For an author, a platform enables a longer reach, which in turn generates buzz. And, we hope, sales. Successful indie authors advise the following: Release books consistently, two a year Blog regularly and engagingly about topics with universal appeal … Continue reading Day 27: Platform Growers

Day 26: Um, Bookstores?

I don't know about where you live, but around here traditional bookstores--offering new, not used, print editions--have all but disappeared. Save for Powell's, which is a Portland icon, a destination for tourists and locals alike. Today's prompt asks about non-bookstore sales. I'm thinking that's all I've got! Non-bookstore retail is suited to non-fiction. Self-help books … Continue reading Day 26: Um, Bookstores?