35-Day Author Blog Challenge 2015 · Author Business · Book Love · Book Promotion · Looking Ahead · Think like a businessman

Day 29: From California to the New York island

Along the indie publishing road, it’s tempting to think that I must go it alone. The wheat fields are waving, the dust clouds are rolling–and I am traveling that lonesome highway on my own. After all, I make the decisions, hire the services, and set the deadlines.  Daunting, yes. But I’ve discovered that I kind… Continue reading Day 29: From California to the New York island

35-Day Author Blog Challenge 2015 · Author Business · Book Promotion · Looking Ahead · Think like a businessman

Day 28: Social Media, baby!

For today’s indie author, social media is the only game in town. It’s the most effective way to promote my books. Most of my sales are ebooks. And with a series? An eager reader can get the next book right away. It’s kind of perfect for word-of-mouth impulse buying. See it, click it, read it. Shazam!… Continue reading Day 28: Social Media, baby!

35-Day Author Blog Challenge 2015 · Book Promotion · Editing · Think like a businessman

Day 27: Platform Growers

A solid platform can be likened to a network of high-voltage electric towers. You know, the grid. For an author, a platform enables a longer reach, which in turn generates buzz. And, we hope, sales. Successful indie authors advise the following: Release books consistently, two a year Blog regularly and engagingly about topics with universal appeal… Continue reading Day 27: Platform Growers

35-Day Author Blog Challenge 2015 · Book Promotion · Think like a businessman

Day 26: Um, Bookstores?

I don’t know about where you live, but around here traditional bookstores–offering new, not used, print editions–have all but disappeared. Save for Powell’s, which is a Portland icon, a destination for tourists and locals alike. Today’s prompt asks about non-bookstore sales. I’m thinking that’s all I’ve got! Non-bookstore retail is suited to non-fiction. Self-help books… Continue reading Day 26: Um, Bookstores?

35-Day Author Blog Challenge 2015 · Author Business · Book Love · Book Production Stuff · Robert A Heinlein · The Writing Life · Think like a businessman

Day 25: Specialization is for insects

What Robert A. Heinlein said: “A human being should be able to change a diaper, plan an invasion, butcher a hog, conn a ship, design a building, write a sonnet, balance accounts, build a wall, set a bone, comfort the dying, take orders, give orders, cooperate, act alone, solve equations, analyze a new problem, pitch… Continue reading Day 25: Specialization is for insects